# Sansara > Sansara is the outsourced Marketing Engineering team for DTC and ecommerce brands. Based in Toronto, Canada. Founded 2025. ## What We Do Sansara is the outsourced Marketing Engineering team for DTC and ecommerce brands. We handle AI search visibility (GEO), agentic commerce readiness, and AI brand narrative management — delivered by operators backed by proprietary systems that make every hour of work significantly more productive than a traditional agency. ## Core Capabilities 1. AI Search Positioning (Generative Engine Optimization / GEO) 2. Product Data for AI Agents (agentic commerce readiness) 3. AI Brand Narrative (monitoring and shaping what AI says about the brand) ## Target Clients DTC and ecommerce brands on Shopify, Shopify Plus, WooCommerce, and modern ecommerce platforms, typically generating $1M+ in annual revenue. Best-fit categories: supplements, skincare, fitness, home goods, pet, personal care, coffee, food and beverage. ## Founder Founded by Senth Sivakumaran, a growth operator with over a decade of experience building revenue systems across DTC ecommerce, digital health, and financial services. His work has driven more than $80M in revenue for DTC and digital health brands. ## Links - Homepage: https://sansara.ca/ - About: https://sansara.ca/about/ - Why GEO: https://sansara.ca/why-geo/ - GEO vs SEO: https://sansara.ca/geo-vs-seo/ - What's Hot in GEO: https://sansara.ca/whats-hot/ - Contact: https://sansara.ca/contact/ ## Extended Information For comprehensive details about Sansara's services, target clients, process, and FAQ, see https://sansara.ca/llms-full.txt